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BLACK FRIDAY
UP TO 80% OFF SITEWIDE

BLACK FRIDAY
UP TO 80% OFF SITEWIDE

FREE 4-PIECE GIFT WITH ORDERS $120+
(& FREE SHIPPING!)

FREE 4-PIECE GIFT WITH ORDERS $120+
(& FREE SHIPPING!)
  • join rewards
  • our sister brand: b.tempt'd
  • New
    • New
      • New Arrivals
      • Back In Stock
    • new shade, same soft

      new shade, same soft

      shop rich olive
    • back in stock!

      back in stock!

      shop low back strapless
  • Best Sellers
  • Bras
    • Bras
      • All Bras
      • all Bralettes
      • No-Wire
      • Underwire
      • T-Shirt
      • Unlined
      • Strapless
      • Push-Up
      • Body Tape & Stickies
      • Sports Bras
      • Nursing
      • busty: 32dd - 42ddd
      • bras: up to 80% off
    • Shop By Bundle
      • bra bundles
      • bralette bundles
      • mystery bundles
    • Shop By Coverage
      • Full Coverage
      • Demi Coverage
      • Plunge
    • Shop by Padding
      • Unlined
      • Lightly Lined
      • Padded
      • Push-Up
    • back in stock: low back strapless

      back in stock: low back strapless

      shop now
  • Undies
    • Undies
      • all undies
      • thongs
      • bikini
      • brief
      • boy shorts
      • high waist
      • the cotton edit
      • undies: up to 80% off
    • Shop By Bundle
      • undie bundles
      • mystery bundles
    • undie bundles: up to 20% off

      undie bundles: up to 20% off

      shop now
  • Swim
    • Swim
      • all swim
      • swim tops
      • swim bottoms
      • one pieces
      • cover ups
      • sustainable swim
      • swim: up to 80% off
    • Shop By Bundle
      • swim bundles
    • new! retro palm print

      new! retro palm print

      shop now
  • Sleep & Lounge
    • Lounge
      • all lounge
      • lounge tops
      • lounge bottoms
      • jumpsuit/kimono
      • lively merch
      • lounge: up to 80% off
    • Shop By Bundle
      • lounge bundles
    • Bodysuits
      • all bodysuits
    • new shade, same soft

      new shade, same soft

      shop rich olive
    • lounge bundles: 20% off

      lounge bundles: 20% off

      shop now
  • Collections
    • Collections
      • holiday shop
      • busty bras: 32ddd - 42dd
      • the hybrids: bra meets bralette
      • the all-day modal collection
      • Active & Sports Bras
    • Edits
      • the pink edit
      • the fall edit
      • the lace edit
    • Merch & Accessories
      • lively merch
      • body tape & stickies
      • gift cards
    • the holiday shop: unwrapped

      the holiday shop: unwrapped

      treat yourself
  • Black Friday
    • Black Friday
      • black friday: up to 80% off
      • mystery bundles: over 50% off
      • bras
      • bralettes
      • undies
      • swim
      • lounge
    • save up to 80% off sitewide

      save up to 80% off sitewide

      shop sale
      • New Arrivals
      • Back In Stock
  • Best Sellers
      • All Bras
      • all bralettes
      • No-Wire
      • Underwire
      • T-Shirt
      • Unlined
      • Strapless
      • push-up
      • body tape & stickies
      • sports bras
      • nursing
      • busty: 32d - 40g
      • bras: up to 80% off
      • bra bundles
      • bralette bundles
      • mystery bundles
      • full coverage
      • demi coverage
      • plunge
      • Unlined
      • Lightly Lined
      • Padded
      • Push-Up
    • all undies
    • bikini
    • brief
    • boy shorts
    • high waist
    • thongs
    • the cotton edit
    • undie bundles
    • undies: up to 80% off
      • all swim
      • swim tops
      • swim bottoms
      • one pieces
      • cover ups
      • sustainable swim
      • swim: up to 80% off
      • swim bundles
      • mystery bundles: 50% off
      • all clothing
      • lounge tops
      • lounge bottoms
      • jumpsuits/robes
      • lounge: up to 80% off
      • lounge bundles
      • all bodysuits
      • holiday shop
      • busty bras: 32dd - 42ddd
      • the hybrids: bra meets bralette
      • the all-day modal collection
      • active & sports bras
      • the pink edit
      • the fall edit
      • the lace edit
      • lively merch
      • body tape & stickies
      • gift cards
    • black friday: up to 80% off
    • mystery bundles: over 50% off
    • bras
    • bralettes
    • undies
    • swim
    • lounge
  • join rewards
  • our sister brand: b.tempt'd
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